Would You Be Happy If Your White Zune Player Turned PINK?!?

Pink Zune PlayerWould You Be Happy If Your White Zune Player Turned PINK?!?

100 bewildered Zune Player owners are going to get the shock of their lives this Christmas. They’ll unwrap their brand new Zune Player, expecting to see a new, gleaming white MP4 player. Unfortunately though their excitement will turn to angst rather quickly – their beautiful new Zune player will be shocking PINK!

Microsoft have pulled off an impressive publicity this Christmas by ‘hiding’ 100 numbered pink Zune players in packaging that doesn’t make their contents obvious.

This story is racing round the net. But why PINK Microsoft???!!!

For those wanting one there are two pink Zune players on offer on eBay:
http://search.ebay.com/pink-zune

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Written by David on November 28th, 2006 with no comments.
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The Zone MP4 Player is coming… Should iPod be scared?

The Zune Player

As discussed back in June in MP3 News Microsoft’s planned iPod killer - The Zune - is due for release in the States on November 14. Just in time for the holiday season!

However, as mentioned in MP4 Soup on October 25, iPod aren’t scared about loosing their market share. “It takes forever,” Apple Co-Founder Steve Jobs told Newsweek in an interview when discussing the introduction of a newbrand into a market.

So should Apple be scared? Possibly. If anything, it might be positive for consumers. Greater competition should at least motivate Apple to increase their iPod functions and reduce their prices. That’s the theory anyway.

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Written by David on October 26th, 2006 with no comments.
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